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This blog covers a lot of ground, mostly about retailing but I digress on a regular basis.
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Wednesday, 7 January 2015
SUGAR GONE SOUR - BANJAXED
At the start of every year, after we have overdosed on TV ads to eat, drink and be merry, the healthy eating and fitness wagon train rolls into town - just in advance of the next big commercial push for chocolates, champagne, etc on St Valentine's Day and chocolate-gorging at Easter. About this time last year, I posted this piece and, rather like retail repetition, I post it again. I called it "Sugar Gone Sour".
From BBC News website:
Leading medical bodies are calling for a 20p-per-litre levy on soft drinks to be included in this year's Budget.
More than 60 organisations, including the Royal College of Paediatrics and Child Health, are backing the recommendation by food and farming charity Sustain.
They say it would raise £1bn a year in duty to fund free fruit and meals in schools to improve children's health.
Here we go again. Some - some - people have a problem with the amount of calories they consume. Maybe some - some - have a genuine problem in their psyche and metabolism and require assistance to wean them off the "bad stuff".
But not all - not all - of us have a problem. Yet this stupid, interfering Government with lobby groups and professional bodies, seem to be planning to penalise everybody - everybody - for the actions of the few - the few.
If this soft drink levy goes ahead, where will it end? A cup of tea without sugar in a cafe will cost £1.50. A cup of tea with sugar will cost £50. And don't forget the lovely potential tax revenues on salt, cream, ready meals, sausages et al, and, oh yes, curry and beans to cut down on environmental damage from flatulence and methane. Everything is an epidemic. Everything is a crisis. Head for the bunkers - but be prepared to pay the entry fee, variable based on height, weight, lifestyle and tell-tale bun crumbs around your mouth.
The thing that should be taxed is bullshit dressed up as common sense for the common good that politicians and their associates use to scare us into submission. But, sigh, if we did tax political bullshit, MPs would claim it back on expenses.